Interest Rates on the Rise?

The Great Mortgage Race Is On

Boise Investment Properties

New Client Marketing
Every month I receive a handful of postcards, email blasts, and other marketing materials from other property managers in the Boise area.  I get them because they are sending them to anyone who doesn’t claim a homeowner’s exemption.  I’ve had a couple clients forward me theirs and ask why they don’t see any from First Rate Property Management.  Well, all of First Rate Property Management’s advertising is focused on capturing tenants, not property owners looking for a property manager.  We are not looking to conquer Boise, ID.  I'm completely fine with our current inventory size and have no desire to grow.  However, it is hard for us to turn down current clients who continue to invest and grow their own investment portfolios and referrals to their friends or family.  So, we grow each year, but our growth is very slow and controlled.  I have to add that one such company sending out all of these postcards boasting about their great service also manages an HOA for one of our clients and they have failed to return any of his calls asking for the most basic information.  One of the gals in our office summed it up fairly well, “Who would you rather have manage your property, someone who solicits everyone’s business and says 'Yes' to every person who calls them, or one that does no marketing and has grown over the years solely from referrals?”  We're very selective, only choosing clients we are a good fit for.